Campaign

For this collection ANNAGIULIA FIRENZE is inspired by the food that grows and nourishes the world,

connects different cultures, gives joy and aggregation and reconnects us to our primordial part.

The brand use to pay attention to the use of natural materials, hand dye all laces with ingredients such as

turmeric, coffee and tea.

A unique print created by the team in lilac-colored georgette with the intersection of food such as watermelon, oyster, onion, papaya, fig, salad, grapes and others are a real ovation to nature.

A super feminine palette is composed by a natural white, mint green, antique pink, sweet lilac, elegant teal and denim blue.

Stylistically, the collection follows a 70's atmosphere thanks to the movie “Almost famous” which provides us with a careful, amusing and almost familiar vision of one of the most creative and fruitful periods for fashion and music.

The groupies are one of the most interesting figures among which stand out the melancholy and tempting

Penny Lane, a sort of disenchanted Alice in the Wonderland of music and freedom, eccentric and magnetic.

It does not seem even a long time ago 'cause of the genre of music, clothes, atmosphere and the costume, have repeatedly entered the fashion flows and still present today, such as the iconic bell-bottoms, the mini skirts and turbans for the head .

Among the proposed items concern the corset dress, a must have of the brand, stylish blazers in both casual and cocktail versions, stylish feathers and applications of unmissable Chantilly and macramé lace.

Everything entirely handmade.

Each collection takes the title of a song and for this one the team is inspired by “Soul Food” by the American artist Leela James.

The song is charming both for its soul and r&b sound and for the fusion of the words “Soul” and “Food”.

–

ANNAGIULIA FIRENZE is inspired by the world of Food that grows and nourishes living beings, connects different cultures, gives joy and aggregation and reconnects us to our primordial part.

The brand, which has always been attentive to the use of natural materials, hand colors all the lace and lace with foods such as turmeric, coffee and tea.

A unique print designed by the team in light georgette lilac background with intersecting foods such as

watermelon, oyster, onion, papaya, fig, salad, grapes and others are a real ovation to nature.

A super feminine palette characterized by natural white, mint green, antique pink, sweet lilac, elegant teal and denim blue.

Stylistically the collection follows a 70s vibe thanks to the “Almost Famous” film it provides us with

a careful, funny and almost familiar vision of one of the most creative and fruitful periods for fashion and culture

music.

Among the most interesting elements of the film are the groupies, among which the melancholic and seductive one stands out

protagonist Penny Lane, a sort of disenchanted Alice in Wonderland of music and freedom, eccentric and magnetic.

It doesn't even seem like a distant time because both the genre of music and the clothes, the climate and the costumes have entered the flow of fashions several times and are still permanently present today, such as the iconic bell-bottom trousers, the mini skirts and turbans for the head.

Among the items offered we find corset dresses, now a must have of the brand, stylish blazers in both casual and cocktail versions, stylish feathers and applications of the inevitable Chantilly and macramé lace.

All obviously made by hand.

Each collection takes the title of a song and for this one the team was inspired by the artist's “Soul Food”.

American Leela James. The song is fascinating both for its soul and r&b sound and for the fusion of the word "Soul" or soul and "Food", food.